Tween Girls Targeted by Victoria’s Secret?

April 10, 2013 — 3 Comments

Being the mom of a young teen daughter, I find there is often a struggle with helping her find modest, age-appropriate but fashionable clothing.

Photo (c) Victoria's Secret

Photo (c) Victoria’s Secret

I came across an article a few weeks ago that caught my eye.  It has been all over the news and web.  The article referenced outraged parents over Victoria’s Secret newest “Bright Young Things” campaign.  You can read the article here.  While the company denies it, parents allege that the line targets tween girls.  (If you are not sure what a ‘tween’ is, a ‘tween’ is usually defined as an 8-12 yr old.)

On a side note, you might also be interested in checking out Darrah Gresh’s Secret Keeper Girl’s Modesty Project.

Let’s talk about this.  Have you heard the buzz about this controversy?  What are your thoughts?


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3 responses to Tween Girls Targeted by Victoria’s Secret?

  1. 

    Yes. I’ve heard it and have seen the ads. ‘Sexy’ should not be named among 8-12 year olds. I urge parents to uphold standards of modesty for their Tweens.

    Like

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